Psyche-Out (1987)

File Name: Rich, Kenneth D.
SN: 091-87-6274
Primary Military Specialty: Psy-Ops
Secondary Military Specialty: Social Services Counselor
Birthplace: San Francisco, California
Grade: 0-2 (1st Lt.)

Psyche-Out got his degree in psychology from Berkeley and worked on various research projects involving the inducement of paranoia by means of low frequency radio waves. Upon his enlistment he was posted to the Deceptive Warfare Center at Fort Bragg where he continued his pioneering work in the field of wave induced behavior modification.

"The point at which you win a battle is when you've convinced the enemy that he has lost. This can be accomplished through something as simple as constant repetition. For example, you see a commercial on TV ten times a day for a particular brand of cookies. One day at the supermarket, you're overcome by a sudden craving for cookies. Confronted by an array of unknown brands, you choose the one that you saw advertised. They've won... And you've lost."